agency studio

Parenti Design may have our founder's name on the front door (and on our coffee cups). But make no mistake: our agency is one powerhouse team of ideas and expertise. From logos to labels and packaging, ads to invitations, brochures to websites, stationery to convention stalls and every medium under the sun, we get our kicks from bringing aesthetic appeal and consistency to successful brands.

manifesto

At Parenti Design, we adore design and typography. But while elegant design is pleasing to the eye, brands that withstand the test of time are those that truly reflect the character and personality of the organizations they represent.

And that takes more than simple good looks. It demands discovery, understanding, contemplation and strategy. Or, as we prefer to call it, “smart design”.

Because, at the end of the day, style may get you noticed. But it’s substance that earns you respect and staying power.

team

Meet our team

Our small but passionate band of agile, talented and experienced individuals, from diverse backgrounds and points of view, works together creatively every day to make something special for clients. Our happy democracy includes:

Lisa Parenti

Director

Creative and passionate about graphic design, Lisa Uzielli de Mari-Parenti studied Fine Arts at the City and Guilds of London Arts School and graduated with a BA in graphic design at Cooper Union School of Art in New York. She began her career in Milan with Tosi Communicazione, then continued in New York with Doyle Partners and Pentagram, until she founded her agency Parenti Design in 1995.

 

A little extra

A born entrepreneur and trilingual, Lisa lives in Switzerland and in Tuscany with her husband and son, thriving in the cross-fertilization of ideas and cultures her lifestyle affords her. She currently sits on the boards of Cave de Genève and MVT Architectes and chaired the Career Women’s Forum for many years.


Lorna Steele

Account director

Lorna was born in Geneva to British parents, so is equally at ease with both our local and international clients. She joined the Parenti Design team in 2017 as an Account Director, having previously spent ten years at Saatchi & Saatchi. Lorna has a master’s degree in Political Science from the University of Geneva.  

A little extra

Lorna loves the arts and the opportunities her role gives her to promote creative marketing and branding strategies with a real commercial impact. As a working mother with two young boys, spare time is hard to come by. When she does get the chance, she has inherited the Swiss love of outdoor pursuits and enjoys delicious meals with friends.

Flavia Engelmann

Strategist

A true global citizen, Flavia was born in New York, graduated from Universtié Libre de Bruxelles with a masters degree in Economics and began her professional life with Andersen Consulting in Barcelona before pursuing her advertising career in Paris, then in Geneva, with Ogilvy & Mather and Saatchi & Saatchi. Over 20 years, Flavia successfully developed multiple brands, global as well as local, in a variety of sectors. She joined Parenti in 2012 and completed an executive MBA at HULT International Business School to broaden her perspective.

 

A little extra

Fluent in four languages, Flavia lives for the thrill of adventurous mountain sports and open-water swimming all over the world.


Elie Kupsc

UX designer

Elie learned decorative arts at the Ecole des Arts Appliqués de Genève and continues to improve his skills by attending classes at l’Ecole Créa. Elie started working for a web design agency, then joined Parenti Design in 2010 where he can leverage his multifaceted creativity.

 

A little extra

 Elie is a self-taught, jack-of-all-trades with a passion for photography and illustration as well as an insatiable curiosity for anything related to digital art, new technologies and new media.


Nathalie Colin

Graphic designer

A graphic designer, Nathalie started her career in 1994 with Desdoigts et Associés in Paris, before joining Parenti Design in 2004 where she expresses the variety of her talents across the great diversity of projects at the agency.

 

A little extra 

Mother of two, Nathalie is a highly skilled rower. She is also an active member of the "Agitateurs de rêves" association and takes part in the cultural development of her town, Annecy.


Abel Nadin

Digital designer

With a CFC degree in mediamatics (multimedia and informatics), Abel began his career in graphic design in Switzerland and the UK, working for a range of clients before joining the Parenti Design team as a Graphic Designer in 2017.

 

A little extra 

Abel loves playing long, close sets of ping pong, listening to beautiful music and reading comic strips (no manga, please). He's also a great lover or world cultures – and turtles!


Yves-Laurent Dubosson

Production manager

A trained typographer, Yves-Laurent holds a technical degree in advertising and has worked in production departments at agencies including Bozell, Trimedia and McCann-Erickson. He started EKZE, his own production company, in 2003.

A little extra

A father of two, Yves-Laurent is passionate about graphic design and advertising and loves to be challenged to find original print production solutions.

Numa Schmeder

Software Architect

After graduating from EPFL as an engineer in telecommunications, computer sciences and software engineering, Numa worked at Swisscom in the R&D department, and then as a consultant. He completed his studies in marketing and entrepreneurship at HEC Lausanne and EPFL, launching Le-Voyage.com in 2001, then strengthened his skills in communication and digital marketing at Saatchi & Saatchi Switzerland, where he worked for 5 years, as a consultant then as a digital director. He joined Parenti Design in 2016 to contribute to developing the agency’s digital services.

A little extra 

While he's an entrepreneur and technophile at heart, Numa doesn’t just sit behind his computer screen. Look for him on the ski slopes, hiking, on his downhill bike or motorbike.


Charles

Digital Business Analyst

After graduating from EPFL in 2003 as an IT engineer, Charles began providing services to technological start-ups before consulting on projects related to information systems: business requirements, hardware and software architecture, software development, facilities and project management. A digital specialist, he joined Parenti Design in 2016 to cultivate the agency’s digital skills.

A little extra

An enthusiastic music lover, passionate about a variety of artistic expressions, he spends his free time transforming creative concepts from his colleagues into their digital reality.

Tirli Parenti

C-Ruff-O

A miniature wirehaired dachsund who spends most of her time contemplating strategic design on Lisa's lap, Tirli was born in Italy in 2013 and raised on the chic but discreet beach of Maremma in Tuscany. Tirli speaks dog fluently and acquired her MBA (Master of Barking Around) in 2014. She currently fllls in as receptionist and security, where she is only moderately successful at frightening visiting strangers. She is also highly opinionated and feels the need to take an active part in most Parenti meetings.

A little extra

While Tirli adores the snow and fresh bread, she hates getting wet – and also vegetables. Her breath leaves a lot to be desired.

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